Sephora PLAY! vs Birchbox vs Ipsy – March 2017 Battle of the $10 Beauty Boxes!

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It’s the Ipsy vs. Sephora Play vs. Birchbox $10 Beauty Box showdown!

Ipsy vs. Sephora PLAY! vs. Birchbox

BOX BASICS: All three subscriptions are just $10 per month, so it’s easy to draw comparisons. All three of these beauty boxes also ship out 5 samples (Sephora PLAY! also sends a bonus fragrance item and occasionally you’ll get a small extra in Birchbox).

CUSTOMIZATION: All three subscriptions also ask you to complete a basic beauty profile. Ipsy allows you to rate items for ipsy match and has started allowing a limited number of subscribers to select an item, but that feature isn’t yet universal. Birchbox also allows you to rate items but doesn’t alter your profile in response to your ratings.

REFERRALS & POINTS: Both Birchbox and Ipsy offer referral points; redeem points on full-size products in the Birchbox shop or on selected samples in the Ipsy bonus section. You earn points on the monthly Sephora subscription plus you can redeem a PLAY! card in-store for an extra 50 points on any purchase.

VARIATIONS: All three of these boxes also send out multiple subscriber variations – we’re showing what we’ve reviewed here, and we would love to hear your experiences in the comments!

Our thoughts? You’re most likely to get items you’ll find in Sephora in PLAY!, including some cult up and coming goodies. That’s a no brainer. Ipsy is a mix of influencer faves, some prestige products, and some drugstore. You won’t often find drugstore products in Birchbox – but you may find some interesting natural beauty brands.


PLAY! by Sephora ($10 per month!) – Box #444

Items:

Total Value: About $43

Full Size Products: 0

Travel Size: 3

Trial Size: 3

Review: Play! by Sephora March 2017 Review


Birchbox ($10 per month!)

Items:

Total Value: About $24

Full Size Products:

Travel Size: 3

Trial Size: 2

Review:  Birchbox March 2017 Review


Birchbox ($10 per month!)

Items:

Total Value: About $21

Full Size Products:

Travel Size: 3

Trial Size:2

Review:  Birchbox March 2017 Review


Birchbox Curated Box ($10 per month!) –  Pretty Mighty Curated Box

Items:

Total Value: About $42

Full Size Products: 1

Travel Size: 2

Trial Size: 4

Review: Birchbox March 2017 Prety Mighty Curated Box Review


Ipsy ($10 per month!)

Items:

Total Value: About $42

Full Size Products: 2

Travel Size: 2

Trial Size: 1

Review: Ipsy March 2017 Review


Brandy: While I thought the Birchbox curated box was killer this month, my regular box didn’t do a lot for me, and ipsy had a major dud. I was all eyes for Sephora! Interestingly, the Birchbox Curated, Sephora, and Ipsy all had about the same value – around $42 – while both our regular Birchboxes had a disappointingly low value.

Debbie: I LOVED my Beauty Protector Protect & Volume Spray since it smelled fabulous AND gave my hair some much needed volume. My TokyoMilk Perfume was just the kind of scent I love, and my sample choice, Benefit They’re REAL! Mascara, is one of my all-time favorite mascaras! The Cargo bronzer and Dr. Jart+ Micro Water were misses for me, so I rated them low and hope that keeps similar items from showing up in future boxes.

What did you think of the March Sephora PLAY!, Ipsy, and Birchbox? Did you have a favorite?

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