The Pura has released the April 2026 Fragrance of the Month and it’s Becki Owens’ Coconut Calm!
Dreamy. Soothing. Sensuous. Coconut Calm is the perfect summer day. Notes of island coconut and white amber dance around cool ocean breezes, sheer musk, and intriguing vanilla bourbon for an all-around joyful experience.
DEAL: Subscribe to up to 2 fragrances for 12 months and get a FREE next-gen Pura smart diffuser (Pura Plus, Pura 4, or Pura Car Pro)! No coupon needed, just use this link to subscribe!
The Pura 4 Device is $49.99, and brings a host of new features like Auto Vial Detection, Scent Remaining, and Adaptive Diffusion. With the all-new Pura 4 device, this experience is now more attainable and delightful than ever before. Pura 4 takes smart home fragrance to a whole new level with its innovative features and cutting-edge technology.
Puralast technology makes Pura the ultimate smart fragrance diffuser. It customizes your scenting journey with innovative features. New smart vials hold fragrance-specific data, ensuring precise scent dispersion. Tailoring scents to your preferences, Pura adjusts for room size and intensity, scenting your space intelligently for up to 120 hours. Learning from your feedback, Pura becomes attuned to your likes. This personalized approach ensures your space smells exactly how you want it. Notably, Puralast extends scent longevity by 20%, offering a lasting aroma experience. Pura and Puralast redefine home fragrance, making it a breeze to enjoy continuous, customized, and enduring scents.
You can get Pura fragrances refilled on subscription and they’re from brands like: Antica Farmacista, Apotheke, Brooklyn Candle Studio, Capri BLUE, Ellis Brooklyn, LAFCO, NEST – and with can’t-miss collabs like Disney!
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