eSalon Custom Color Subscription Box Review & Coupon – October 2016

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eSalon’s Custom Color
service provides individual hair color, crafted just for you, with personalized instructions for an easy at-home application. The advanced formula is developed by renowned master colorists with high-quality ingredients for rich, long lasting color and superior gray coverage. A single application of eSalon’s Custom Color is $24.95 per box; however, you can save 20% ($19.95) by enrolling in the auto delivery service. My account is set up with an 8-week interval between deliveries; this can be changed for more or less frequency. Orders can also be skipped, if desired. Try your first box for $10!

eSalon’s Color Philosophy:

“eSalon was inspired by the idea that beautiful, quality hair color can be accessible without the uncertainties of retail products and the excessive expense of salons.  We take into account natural hair color, amount of gray hair, previous color applications, hair texture and condition, desired color, and other variables, so you get custom formulated hair color that you could never get off the shelf.”

esalon hair dye image

Before selecting your color, eSalon has you complete a hair profile to get a better understanding of your hair (condition, color desires, texture, etc.) and information on your skin tone and eye color. This helps to customize a color that is complementary to you.  


Everything in you color kit is personalized from your directions to color.


All of the tools in your color kit are safely packaged in a molded holder. Your kit contains your custom color, developer, and coloring accessories. For this box, eSalon included a bonus color enhancer.


Everything in the color accessories kit – Heart Lock It Shampoo & Love Unconditionally Conditioner, 2 pairs of gloves, Stain Guard, and Stain Remover.


My color selection was Dark Brown (Chocolate). This kit is a full-color application. I changed my shade slightly for fall and went a little darker with a hint of red. There’s also a sticker to hold up your instructions on a wall or mirror as you color.


These are my personalized coloring directions. These are also available under my eSalon profile in case I misplace them.


Hanging my directions from the bathroom mirror made it easier to read them than when I have them on my counter (I have limited space). It’s the little things that make me happy.


Developer and custom color for phase one. This gets applied to my roots and develops for 15 minutes, and then onto phase two.


For phase 2, the color enhancer and developer are mixed and used on the ends of my hair. This was an added bonus to my box. To get some additional color dimension, eSalon suggests adding the color enhancer to your hair from root to tip before rinsing. I noticed a strong ammonia scent when I used this. Thankfully, it only had to process for 10 minutes.


My before and after shots. There’s not too much of a difference in the color, but in the after (right) picture you can see that the color is a little deeper. I didn’t get a good shot of my ends, but they were very brassy and sun bleached. The dye brought their color more in line with the rest of my hair. Also, my white hairs are covered – I don’t have many, but they’re in there.

I was happy with the new color I chose. It’s darker but makes my hair look healthier. Now, if only there was a stylist in a box subscription. I desperately need a haircut.

Visit eSalon Custom Hair Color to subscribe or find out more! Save 50% on your first box of color! Deal applies automatically, just visit and subscribe.

The Subscription: eSalon Custom Hair Color
The Description: Get individually blended hair color crafted just for you by professional colorists. Individual hair color, crafted just for you, with personalized instructions for an easy at-home application. Advanced formula with high-quality ingredients for rich, long-lasting color and superior gray coverage. Our hair colors are not pre-stocked. Every order is custom blended, bottled and packaged, then sent to the client as soon as it’s completed.
The Price: $19.99 per month


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  • Laurie

    Well it didn’t work on my hair I’m very disappointed and the salon I was very excited I lightened it very little but did not get the results I was expecting

  • Jenny

    So nice. I’ve not had the two step process like this in my box yet but I did give instructions to change my color a bit this time so maybe when it comes. I love the idea of sticking the instructions to the mirror. I’m always moving mine around making room for them. That is ingenious!!!

    • Summer

      I hope you get the enhancer too. I think it helped the tone on my ends. And, if I wasn’t so embarassed by the state of my counter, I’d have shown how packed it is. ?