Best Beauty Subscription Boxes Under $20 – January 2020

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See our comparisons of the Best Beauty Subscription Boxes under $20!

BOX BASICS: All subscriptions are under $20 per month, so it’s easy to draw comparisons.

CUSTOMIZATION: Most subscriptions also ask you to complete a basic beauty profile. Ipsy allows you to rate items for Ipsy match and has started allowing a limited number of subscribers to select an item, but that feature isn’t yet universal.

REFERRALS & POINTS: Ipsy offer referral points; redeem points on selected samples in the Ipsy bonus section. You earn points on the monthly Sephora subscription plus you can redeem a PLAY! card in-store for an extra 50 points on any purchase.

VARIATIONS: Play!, Ipsy, and Birchbox send out multiple subscriber variations – we’re showing what we’ve reviewed here, and we would love to hear your experiences in the comments. For Allure, LookFantastic, and Macy’s, everyone typically receives the exact same items, although sometimes Allure Beauty Box has variations.



Total Value: About $44.88

The Ipsy January 2020 Glam Bag is an excellent curation. It’s a makeup heavy month and the items didn’t disappoint with their quality. The colors are all adorable as well! The pressed mineral makeup and the liquid eyeliner are definitely the standout items!

Review: Ipsy January 2020 Review

See Ipsy spoilers + past Ipsy reviews or sign up for directory notifications when we post about this subscription!

Allure Beauty Box


Total Value: About $94.22

Allure sent a lot of face products this month, with five of the items for use somewhere on the face, and the sixth item for the hair. The two full-sized products this month were the mascara and the lip balm, and the lip item alone was worth twice the cost of the box. The exfoliator is pretty awesome, it works well without irritating the skin. The hair oil was also surprisingly good! The rest of the items are quite fun to try!

Review: Allure Beauty Box January 2020 Review

See Allure Beauty Box spoilers + past Allure Beauty Box reviews or sign up for directory notifications when we post about this subscription!

Deal: Get a FREE new member bonus item with your first box! Deal applies automatically, just visit and subscribe.

Look Fantastic Beauty Box


Total Value: About $85

This month’s Lookfantastic box is filled with an array of feel-good products! They addressed several beauty concerns in this box, from skin dryness to blemishes and cellulite, and even treating colored hair! It’s really a well-rounded curation. There are also some standout items in this box, the serum and the blemish stick!

Review: Lookfantastic Beauty Box January 2020 Review

Of Note: While this box is $22 per month it has free worldwide shipping and if you subscribe to a year you’ll get it at $15 per month (plus you don’t have to pay upfront!). Always a mini Elle magazine plus a nice mix of UK beauty brands. Sizes are smaller but if you don’t live in the US & are willing to pay for a year upfront, this is a great choice!

See Lookfantastic spoilers + past Lookfantastic Beauty Box reviews or sign up for directory notifications when we post about this subscription!

Deal: Get your first box for $10 on a 3+ month subscription! Use coupon code TREATBB.

Play! by Sephora


Total Value: About $82

Everything in this month’s loot is a win! The primer takes the spotlight with its excellent formula that works under makeup but also makes the skin look great as is. It even helps with minimizing pores! The box also included a bunch of skincare goodies with promising effects that adhere to this month’s stress-free beauty theme, as well as a fantastic eyeliner and a perfume sample!

Review: Play! by Sephora January 2020 Review

See Play! by Sephora spoilers + past Play! by Sephora reviews or sign up for directory notifications when we post about this subscription!


Birchbox Curated Box


Total Value: About $55.56

The curated Birchbox is all about hair care! All the items came from Oribe and everything was nothing short of amazing, and they all smell fantastic too! They all work so well with fine hair, especially the Beach Wave and Shine Spray. It gives the hair an effortlessly gorgeous look all the time!

 Review: Birchbox January 2020 Curated Box Review

See Birchbox spoilers + past Birchbox reviews or sign up for directory notifications when we post about this subscription!


  • See special savings on your subscription! Deal applies automatically, just visit and subscribe.
  • Save 15% off on $30+ Birchbox shop orders! Use coupon code FIRST15.

Macy's Beauty Box


Total Value: About $89.59

This month’s Macy’s box is packed with great skincare items! There are two promising products in the box, the lactic acid treatment and the night repair cream. Both of them are easy to use and skin-friendly. The perfume samples are also pretty awesome, as well as the jade roller!

Review: Macy’s Beauty Box January 2020 Review

See Macy’s Beauty Box spoilers + past Macy’s Beauty Box reviews or sign up for directory notifications when we post about this subscription!

It’s a well-rounded box, so our winner for this month is Lookfantastic! It gave us feel-good products that also addressed a bunch of skincare concerns. Allure and Macy’s are tied on the second spot as both gave us useful and high-quality products. Play! by Sephora also didn’t disappoint with its stress-free beauty-themed curation, while the curated Birchbox is filled with products from Oribe. Ipsy is still great as it contains mostly make-up that we can work with. Overall, it’s another amazing month for the under $20 boxes! We’re looking forward to the next months!

What did you think of this month’s Sephora PLAY!, and Ipsy? Did you have a favorite?


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