Popsugar Must Have Box announced today a new collaboration box with the Council of Fashion Designers of America (CFDA)! The limited-edition Must Have box will feature a curated assortment of items from CFDA members and is available for purchase on April 15 for $195 and will have $600 worth of items.
The POPSUGAR and CFDA partnership is based on aligned priorities, namely philanthropy, fashion, and discovery. POPSUGAR supports the CFDA’s global mission “to strengthen the influence and success of American Fashion Designers in the global economy.” Fifty percent of the profits from sales of this Must Have box will be donated to the CFDA Foundation, Inc., which aims to raise funds for fashion-related charity and industry activities.
“At POPSUGAR, we love fashion almost as much as we love giving back. We’re thrilled to partner with the CFDA and the incredible work they do for fashion designers in America with our Must Have program,” said Lisa Sugar, editor in chief and founder of POPSUGAR.
“The POPSUGAR collaboration builds on the CFDA’s mission,” said Steven Kolb, CEO of the CFDA. “POPSUGAR’s immense fan base allows CFDA members participating in the Must Have box to significantly broaden their reach.”
The CFDA membership consists of more than 470 leading fashion womenswear, menswear, jewelry, and accessory designers. I was curious about the Foundation (half the profits go towards that) and found the following information on LinkedIn:
Through the Foundation, the CFDA created and manages Fashion Targets Breast Cancer; raises funds for HIV/AIDS organizations with 7th on Sale; addresses the issue of model health with The CFDA Health Initiative; and is a key participant in other programs such as the annual Fashion’s Night Out
For the regular subscription:
DEAL: Save $20 on your first box with this link and coupon code MSA20
April is already sold out so May is currently on sale.
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